Introduction
Choosing the right product is the most critical step in Amazon FBA success. A good product can lead to consistent sales and profit, while a bad one can leave you with unsold inventory and losses.
This guide will show you how to find high-demand, low-competition products using research tools and proven strategies.
Step 1: Understanding Product Research Basics
Look for products that:
✅ Sell for $15–$50 (affordable yet profitable)
✅ Weigh less than 3 lbs (lower shipping costs)
✅ Have at least 300+ monthly sales
✅ Have low competition (<200 reviews)
Step 2: Using Amazon FBA Product Research Tools
Best Tools for Product Research:
- Helium 10 – Find trending keywords and sales data.
- Jungle Scout – Track product sales over time.
- AMZScout – Competitor analysis and niche validation.
Step 3: Avoiding Bad Products
🚫 Highly seasonal products (Christmas decorations)
🚫 Trademarked brands (Nike, Apple, Disney)
🚫 Fragile/breakable items
Step 4: Finding Winning Products on Amazon
- Search Amazon’s Best Sellers & Movers & Shakers pages.
- Check competitors’ 1-star reviews for improvement ideas.
- Look at Alibaba & Etsy for product inspiration.
Final Thoughts
Product research is not a guessing game—use data-driven tools and strategies to pick winning products!
